Umbrella is produced by recycling local waste which is contributed by people (user’s interactive participation). Designed umbrellas with contributor's name will be located at the tube station. This service is based on sharing economy, therefore it will affect on sustainable nature (environment) and positive social aspect which is a behaviour of sharing.
People can borrow umbrella using an oyster card with re-fundable deposit cost. They can return the umbrella at any machine in the tube station. The user can check the status of umbrella machine and remain time to use the app.
- Minimize umbrella user’s inconvenience of carrying an umbrella and getting wet from rain
- Maximize economical (waste disposal cost) and environmen-tal profits (reduce ubrella-caused lanfill pollution)
- Change people’s perception to think that effort for a sustainable nature could be started from the least bit of behaviour